Mattress buying patterns Trying to determine the national spending averages for mattresses can be tricky because the average will very from state to state. However we can get a better idea about each manufacturer's average sale based on what and how the manufacturers market their line. Manufacturers seem to give you basic component upgrades at different price levels. They each do this at a certain retail price points that they would like to have strong sales within. It's what separates a cheap mattress from the best mattress. Blow we have identified some common price points were we see a increase in cost were it intercedes with an increase in the basic construction materials. This intersection of price increase and significant component upgrade is often referred to as an upgrade or step up bed. These beds are often most bought and salesmen quickly figure out that they are the better buy and steer the masses toward them. Sealy buying patterns